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| BROOKLYN COLLEGE |
Semester Syllabus / Discussion Notes / Moodle
| Date | Session | Subject | Assignment (to be completed
before class on the date assigned) TBB = This Business of Broadcasting TIH = Television: An International History GTV = Global TV |
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| Origins and Essentials of the Broadcast Industry | ||||
| - | M, Aug 29 | College closed after Hurricane Irene; Make up class scheduled for Dec. 14 | ||
| 1 | W, Aug 31 | Introductions | No readings | |
| - | M, Sep 5 | Labor Day Weekend - College Closed | ||
| 2 | W, Sep 7 | Models | Web Reading (see Moodle) | |
| 3 | M, Sep 12 | Roles in Media | Web Readings (see Moodle) | |
| 4 | W, Sep 14 | History of Radio | TBOB Chapter 14; Web Reading (see Moodle) | |
| 5 | M, Sep 19 | History of Television | TIH Chapters 1 & 2 | |
| Structure and Practice of the Broadcast Industry | ||||
| 6 | W, Sep 21 | Structure of Broadcast Industry | TBOB Chapters 3, 4, and 15 | |
| 7 | M, Sep 26 | Public Broadcasting Models Around the world | TIH Chapters 3, 12, and 18 | |
| - | W, Sep 28 | No classes scheduled | ||
| 8 | M, Oct 3 | Role Structure | TBOB 5, 16 | |
| 9 | W, Oct 5 | Programming Radio and Television | TBOB 7 | |
| - | M, Oct 10 | Columbus Day - College Closed | ||
| 10 | W, Oct 12 | Scheduling Radio and Television | TBOB 8 and 17 | |
| 11 | M, Oct 17 | Syndication in the U.S. | GTV Chapter 1; TBOB Chapters 10 and 18 | |
| 12 | W, Oct 19 | Global Syndication | GTV Chapter 2 | |
| 13 | M, Oct 24 | Commercial Advertising | TBOB Chapters 12 and 20 | |
| 14 | W, Oct 26 | Content Distribution and Cable | TBOB 13 | |
| 15 | M, Oct 31 | Mid-Term Exam | Mid-Term | |
| Institutions | ||||
| 16 | W, Nov 2 | Regulation | TIH 9 | |
| 17 | M, Nov 7 | Support Institutions | TBOB 25, 26 | |
| 18 | W, Nov 9 | Consumers/Audiences | TIH 8 | |
| Broadcast Audiences and Genres | ||||
| 19 | M, Nov 14 | Niche and Genre | GTV 3 | |
| 20 | W, Nov 16 | News | TIH Chapter 6 and TBOB Chapters 6 and 19 | |
| 21 | M, Nov 21 | Event Programming | TIH Chapters 7 and 10; TBOB Chapter 19 | |
| 22 | W, Nov 23 | Sports | TIH 6 and TBOB 9 | |
| Thanksgiving Break | ||||
| 23 | M, Nov 28 | Fiction Programming | TIH 4 | |
| Broadcasting Around the World | ||||
| 24 | W, Nov 30 | Rapidly Growing Markets | TIH 14, 21 | |
| 25 | M, Dec 5 | Asia | TIH 13, 17, 20 | |
| 26 | W, Dec 7 | The Media Divide | TIH 15, 16, 19 | |
| Looking Forward | ||||
| 27 | M, Dec 12 | Your Career in Broadcasting | TBOB 23, 24, 27 | |
| 28 | W, Dec 14 | New Media and New Possibilities | TIH Epilogue and TBOB 11, 21 | |
| Final | M, Dec 19 or W, Dec 21, TBD | |||